MYA’s Noise project gave nine aspiring musicians the chance of a lifetime this week to meet pop comeback king Craig David.
Sworn to strictest secrecy, the team were approached by BBC 1xtra producers with news of an exclusive opportunity to quiz the Rewind star, as part of their nationwide outreach programme.
Staff swung swiftly into action to identify committed young artists who would benefit most from the event, held at Liverpool’s FACT cinema.
Singer John Riley, 20, from Stockbridge Village said: “Craig and the 1Xtra team were great! They gave a wonderful insight into the career and music of one of Britain’s biggest Urban artists.
“We all got pictures with him and spoke to him about music. It was a fantastic day.”
Songwriter Charlotte, 16, from Bootle said: “I found meeting Craig David to be very, very helpful. He gave me an insight on what the music industry is actually like and how it feels to see the joy on people’s faces when you release your own music out to them.”
The event was the latest in a series of opportunities offered by Noise and BBC 1xtra that has seen Liverpool rapper C-Two win a place on BBC 1xtra’s playlist panel and get national airplay for his music.
“The thing it has taught me about the music industry is that you just need to be completely determined,” says Charlotte.
“You need to be committed to what you do and remember that even if you fail you have to carry on. You have to learn from what went wrong and make it right.”
MYA music mentor Joe Carroll added: “This was a chance of a lifetime for our young people who walked away with a valuable insight into a sometimes intimidating industry. We are so grateful to 1Xtra and Craig David himself for this incredible opportunity.”
The Noise project is funded by The National Foundation for Youth Music and South Sefton CCG. For more information please visit our webpage at http://www.mya.org.uk/event/project-mya-noise/